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Car wraps can be one of the most effective and efficient way to get the word out there. Mobile advertising (what marketers call the category of advertising vehicle wraps fall in) is an extremely powerful way to get a message across within a large geographic area. Vehicle wraps also have one of the lowest cost-per-impressions rates of any form of advertisement, with some estimates around $0.04 per 1000 impressions. This is extremely cost-efficient given that billboards fall around $2.05 per 1000 impressions, a huge difference (Source: http://www.bpsoutdoor.com/blog/?p=3).

Some estimates of car wrap impressions range from 30k to 80k per day; however, this is dependent on where the car travels and the amount of time it spends in traffic.

Lastly, car wraps are a long term investment and will look fresh for years. This means that a one-time cost will continue to advertise your business constantly every time the car is observed.

Car wraps are also an unobtrusive way to advertise without blocking a customer’s view with unwanted ads (TV, radio, or billboards). They do not change the landscape, the environment or the medium that the user is seeing the ad in.

Impression (marketing): how many times an ad has been seen.

  • WPW has been really great to work with. This was my first time ordering a vinyl wrap for a car, so I wasn't sure about the process. They reviewed my file to make sure it would work and I received exactly what I ordered. It looks great! I haven't installed the wrap yet, but WPW did their job and I will definitely use them again.

    5.00 out of 5
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    Posted By : Lance Manesse

  • The wrap was delivered quickly and we couldn't be happier with the end product!

    5.00 out of 5
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    Posted By : Chris Ehm

  • Always great product! Very friendly and helpful! Thanks!

    4.94 out of 5
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    Posted By : phil

  • The color quality is above any printer capacity most shops have. The details I'd really emphasize are *outgas and *material quality. There are subtle ways to test if the shop has let their ink fully cure, and I can attest to their outgassing processes. No need to worry about longevity or removal struggles with WPW's material. I also can warranty my projects knowing it is a Cast-performance material. I am a little upset that I won't be able to print as much in-house with no shortcomings or skipped steps in processing. It doesn't make sense when their ink vibrance is better than mine AND they produce with the proper methods. One Last Note* I am in Florida and my material was in-hand within the week, which again was not expected with outgassing taking some time!

    5.00 out of 5
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    Posted By : James Panoulias

  • Always a pleasure to do business with. Trish and the whole team are always on point. Even caught a mistake before printing that saved me. TY!!

    5.00 out of 5
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    Posted By : Dswraps